Hood, other attorneys general urge crackdown on energy drink claims

In a letter to John Manfreda, the administrator of the federal Alcohol and Tobacco Tax and Trade Bureau, the attorneys general warn that aggressive marketing of alcoholic energy drinks targets young people who are buying energy drinks without alcohol.

Connecticut Attorney General Richard Blumenthal called health-related claims about the drinks outlandish and outrageous.

“Combining alcohol with caffeine hardly seems healthy — and that false claim is what we seek to halt,” Blumenthal said.

“Nonalcoholic energy drinks are very popular with today’s youth,” Oregon Attorney General Hardy Myers said. “Beverage companies are unconscionably appealing to young drinkers with claims about the stimulating properties of alcoholic energy drinks.”

Clarion Ledger
8/22/7