McGlowan’s underlying undoing was her inability to listen to others. One political strategist who I spoke with who has in-depth knowledge of McGlowan and the GOP primary said that was probably her biggest fault. It was McGlowan’s way or the highway. When it was recommended that she get media and campaign training a year ago, she declined. She was told to speak with issue experts to get a full handle of the facts. If McGlowan had done so much as that, she would have obviously been more widely versed on the facts- and the Gallo blunder never happens.
Under similar cover, McGlowan never truly connected with the voters in a way Henry Ross was able to. I have previously opined that she ran a national campaign (see Palin, Sean Hannity, FoxNews, national Tea Party appearances) which will never fly in a low turnout North Mississippi primary. She has been speaking at Tea Party events throughout the district, but didn’t go further by speaking with local groups like the Chamber or Rotary clubs. And the fact that she drove around in a Mercedes with Virginia tags didn’t do anything for her out-of-touch or out-of-state image.
McGlowan also came up short on the fundraising front. The strategist I spoke said the Alan Nunnelee camp was truly worried about the threat a candidate McGlowan posed. Part of the nervousness came from the potential for McGlowan to self-finance. Or more accurately, her husband’s ability to finance the campaign. However, due to the separate filings on their tax returns he was not able to give more than the two $2,400 donations (primary and general election) any individual could make. I was also told McGlowan passed up on an opportunity for a national direct mail fundraising campaign that would have netted her the money needed. At the end of the day, McGlowan didn’t raise the necessary cash and never made it onto TV (her strongest platform).