Ronnie Lott Helping Players Give Back

The business of philanthropy, especially for elite athletes and celebrities, always seems like a simple one. You have name recognition, money and enough mojo that you can go out and start using your money for the common good right away.
However as anyone who has ever worked in the not-for-profit world knows, the business of charity can be filled with loopholes, excess spending, countless paperwork and more hidden charges than exist in any used car salesman’s playbook.

More than a few celebrities and athletes have started with the best of intentions to assist their communities, only to see their charities crash and burn in a mass of red tape, financial losses and unpaid bills, coupled with communities up in arms.