SBD: Over 45 Million Viewers Tune In For NFL Draft

A record combined total viewership of 45.4 million viewers tuned in to watch the 2010 NFL draft on ESPN, ESPN2 and NFL Network, which is a 16 percent increase from last year’s record of 39 million viewers.
ESPN’s live three-day telecast averaged 3.717 million viewers, marking the most-viewed NFL draft in the network’s 31 years of televising the event. Viewership for the 14.5 hours of coverage on ESPN and ESPN2 was up 27 percent from last year’s two-day event.