The sentiment was echoed Wednesday morning by Mississippi Sen. Trent Lott, a leading Romney backer who called on the former governor to articulate in greater detail his specific accomplishments in Massachusetts and in the private sector.
Lott pointed to Newt Gingrich’s recent focus on lowering the cost of gasoline as an example of how the candidate might drive a message tailored to the pocketbook concerns of everyday citizens.
“Newt has been like a dog with a bone over gasoline prices,” Lott told CNN. “Romney needs to focus more on the consistency of a positive message. What’s the number one thing people are concerned about? The economy and jobs.”